Category Archives: Uncategorized

ROI of Social Technology Implementations in Government.

Erik Qualman YouTube video  In this blog I will attempt to calculated return on investment for a medium to small sized government agency to request funding to implement Social Media technologies. The costs associated to Social Media implementation is difficult … Continue reading

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Social media monitoring tools

Social media has evolved into a new enriched source of data, allowing businesses to focus marketing campaigns to an attentive audience in real-time. Social media monitoring tools allow companies to measure and maximize their effectiveness of their social marketing and … Continue reading

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Architectural Professional Services through Social Media

When investigating the Professional Services Sector of Architecture and its utilization of Social media there are numerous examples of companies that use their websites to display imagery and at times videos of their Architectural creations. However there is a hesitation … Continue reading

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Social Media & Greenpeace

Greenpeace is an infamous nonprofit advocacy group that uses the power of social media in many aspects of its organization. The Executive Director of Greenpeace International Kumi Naidoo acknowledged on CNN the use of social media. “When we connect online … Continue reading

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Let’s take a break, a Nestle break, Greenpeace vs. Nestle.

The evidence of legal risks associated to companies using social media are predominantly associated with issues relating to copyright law, privacy law, discrimination, misleading and deceptive conduct, defamation and negligent misstatements. These laws vary from country to country and as … Continue reading

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SAP’s implementation of Enterprise 2.0 and its functional business support leverage gains.

SAP is an international company based in Germany with offices in 130 countries around the world, and being one the largest supplier of enterprise software. SAP’s software is based on industry best practices and acknowledges the use of Enterprise 2.0 … Continue reading

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Week 3 Web 2.0 tool investigations for personal productivity

Week 3 Web 2.0 tool investigations for personal productivity.

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